Win-Loss Analysis aligns every team

Diffly brings value to all Revenue teams. Align everyone around your buyer voices.
Trusted by B2B industry leaders
DIFFLY FOR SALES

Improve win rates and reach your quotas

Understand why you win or lose deals so that you can fix your weaknesses and double down on your strengths.
DIFFLY FOR PRODUCT MARKETING

Align sales, product and marketing

Identify areas for improvement and provide salespeople a competitive edge by learning about competitors’ strengths and weaknesses.
DIFFLY FOR EXECUTIVES

Gain perspective and secure strategic alignment

Implement an external feedback culture across your organization and take strategic decisions based on data rather than feelings.
Successful win-loss analysis is possible with win-loss specialists who knows how to design program, perform qualitative interviews, analyze results. Diffly’s established methodology 1
DIFFLY FOR REVENUE OPERATIONS

Use data to improve Sales performance

Help your Sales team hit their quota through operational efficiency and use analysis to identify gaps in sales team knowledge or skills.
DIFFLY FOR MARKETING

Boost messaging and content effectiveness

Understand how your company is externally seen and adapt your go-to-market strategy.
DIFFLY FOR PRODUCT MANAGEMENT

Drive product strategy and roadmap

Build a winning product strategy using the voice of your buyer.
DIFFLY FOR CUSTOMER SUCCESS

Increase client retention

Understand what drives satisfaction or churn so that you can improve your customer retention.
DIFFLY FOR COMPETITIVE INTELLIGENCE

Know your competition and build winning battle cards

Create a competitive culture across your organization and always have an edge over your competitors!

Frequently asked questions

Why are best B2B companies adopting win-loss ?
Analysing the past to perform the future is a common best practice for top performers. How could you think about selling more if you don’t really know why you sell and why you don’t sell ?On the 80% of the deal B2B companies usually lose, approximately 25% could have been won. The thing is they can’t only trust their CRM. Usually, closed-lost reasons :
  • Mix up the cause and the consequence. The consequence is “no news” or “lost to competition”. The cause could be multiple decision drivers.
  • Lack of actionable precisions (for example, a closed-lost reason “Product” is not telling you if the issue was “UX/UI”, “Integration”, “Missing features”, etc.)
Why do I need a neutral party such as Diffly?
Our skilled interviewers & program manager make sure you leverage 100% of your win-loss program. Also, the fact that we are neutral and external to your organisation has a huge impact on the answers we get from your buyers.
What is the cost of Diffly?
The subscription is as simple as based on the volume of interviews we perform for you. You get unlimited access to the platform.
How much time do you need to implement Diffly?
You can implement Diffly in one week. Your Program Manager will also help you create the program so that you can receive new insights quickly.